City Wayfinding Signage: Why Making the Investment in Exterior Directional Signage is a Good Idea
“The question is why are there no signs in this area pointing to the hospital? In an emergency that is the most important thing in this town; not everybody is a local and knows where to go.” Bill Mackenzie, 76, of Murwillumbah
The quote above is from an article we came across about an unfortunate incident where an ambulance missed a turn off the highway to the local hospital due to a lack of wayfinding signage. Click here to read the complete article.
We understand that not every community can afford to do a complete exterior wayfinding signage plan for their city, but the number of suburbs and bedroom communities that have chosen to implement these systems is growing…and the residents and visitors to these cities have nothing but positive things to say about them when they are done right.
Let us know if you town has exterior wayfinding signage and how it is working for you.