The history of architectural signage graphics is characterized by a continuous evolution of techniques, materials, and technologies. From the earliest painted signs to the cutting-edge capabilities of 3D printing, each advancement has expanded the possibilities for communicating and navigating within built environments. Innovations have enriched the field of signage graphics, shaping the way we experience and interact with architectural spaces. As technology continues to advance, the future of architectural signage promises even greater opportunities for creativity, functionality, and visual impact within the built environment.
Painted signs were the first prominent method for creating architectural signage. Artisans, referred to as sign painters, would paint directly onto buildings or placards for display. These painted signs were both functional and artistic, showcasing the skills of the craftsmen. The vibrant, hand-painted signs adorned shopfronts, building facades, and public spaces, playing a key role in the visual landscape of urban environments.
In peak popularity from 1920 to 1960, neon signs brought vibrant, glowing signage to life. Neon lighting, invented by Georges Claude in 1910, became synonymous with modernity, transforming urban landscapes with its bright and colorful displays. Neon signs became iconic elements in cities worldwide, marking a significant era in signage.
In the 1930s, screen printing emerged as a versatile technique for architectural signage graphics. Originating in China during the Song Dynasty and later popularized in the West, screen printing allowed for the transfer of ink onto various substrates using a mesh screen and blocking stencil. This technique enabled the creation of vibrant and durable signage elements, invaluable for architectural wayfinding systems, branding, and environmental graphics.
Cast and molded letters or plaques involve creating signage by casting materials like metal or molding plastic into desired shapes. This traditional method, popularized in the 1950s, produces durable and robust letters and plaques that can withstand harsh environmental conditions. Cast metal letters are often used for their classic and elegant appearance, while molded plastic letters offer versatility and cost-effectiveness.
In the 1960s, Letraset revolutionized architectural signage graphics with its dry transfer lettering system. Invented by the founders of ASI, Hanley and Stanley Bloom, Letraset provided designers with a convenient method for incorporating typography into architectural signage layouts. Designers could easily apply pre-printed letters and symbols to signage materials, streamlining the process of creating cohesive and visually appealing architectural graphics. Letraset’s extensive range of typefaces and symbols became instrumental in shaping the typographic landscape of architectural signage.
Also in the 1960s, hot oven stamping saw a wave of popularity for architectural wayfinding and environmental graphics, offering architects and designers a creative solution for incorporating vibrant visual elements into built environments. This method involved applying colored foils to signage materials using heat and pressure, resulting in durable and vividly colored signage elements.
Thermoforming, popularized in the 1970s, is a method that involves heating plastic sheets until they become pliable and then molding them into specific shapes using a form or mold. This technique is used to create three-dimensional, raised graphics and letters for architectural signage.
Desktop publishing in the 1980s marked a significant turning point in architectural signage graphics. With the introduction of software such as Adobe Photoshop and Illustrator, designers gained unprecedented flexibility and control over the creation of architectural graphics. Digital design tools empowered architects and designers to experiment with typography, layout, and color, leading to the development of dynamic and interactive signage solutions tailored to the needs of modern architectural spaces.
By the 1980s, vinyl applications were an innovation in the field of architectural signage for their versatility and ease of use. Vinyl cutters allowed designers to create precise and custom-cut graphics from sheets of adhesive vinyl. These vinyl graphics could be easily applied to a variety of surfaces, including windows, walls, and signage substrates, making them a popular choice for both temporary and permanent signage.
CNC (Computer Numerical Control) routing revolutionized the creation of dimensional letters and raised graphics in the 1980s. This technology employs computer-controlled machines to accurately cut letters and shapes from a variety of materials such as metal and acrylic. This innovation has become a cornerstone in modern signage, providing reliable and precise solutions for diverse architectural needs.
The Americans with Disabilities Act (ADA) of 1990 set standards for accessible signage, including the requirement for braille and tactile elements. Braille signage uses raised dots to convey information, often created using photopolymer or raster braille methods. Photopolymer involves curing a liquid resin onto a substrate to form raised characters, while raster braille uses drilled holes filled with spherical beads to form braille dots. These methods ensure durability and readability in compliance with ADA standards.
The advent of large-format digital printing in the 1990s further expanded the possibilities for architectural signage. This technology enables the creation of high-resolution, large-scale graphics that can be applied to building facades, banners, and interior spaces. Digitally printed graphics offer unparalleled customization and visual impact, allowing architects and designers to create stunning and immersive environments.
Water jet cutting emerged in the 1990s as a precise and versatile method for creating architectural signage. This technology uses a high-pressure jet of water mixed with abrasive materials to cut intricate shapes from various substrates, including metal, glass, and stone. Water jet cutting is especially useful for creating dimensional letters and intricate designs, adding depth and sophistication to architectural signage.
The emergence of 3D printing technology represents the latest frontier in architectural signage graphics. Unlike traditional printing methods, 3D printing enables architects and designers to fabricate three-dimensional signage elements directly from digital models. This revolutionary technology offers unparalleled versatility and customization, allowing for the creation of intricate and visually striking architectural signage solutions. From sculptural wayfinding elements to intricate signage displays, 3D printing is reshaping the way architects and designers approach the design and implementation of architectural graphics.
ASI, founded in 1965, played a pivotal role in advancing architectural signage graphics. Building upon the innovations of Letraset and other graphic design technologies, ASI pioneered groundbreaking solutions for architectural signage systems. ASI’s commitment to quality craftsmanship and innovative design resulted in the development of signage solutions tailored to the unique needs of architectural environments. From wayfinding systems to branded signage elements, ASI’s contributions have left a lasting impact on the field of architectural graphics. Request a consultation today to explore how ASI can bring your signage goals to fruition.
