ASI | Miami

About Us

South Florida has become a global business hub and home to many world and regional headquarters including all the major cruise lines. The region also has a large number of top education institutions, world-class healthcare providers and a hospitality industry boasting many high-end hotels. Art and design have become part of the fabric of the region. World-renowned architects have designed unique residential and office buildings.

For over 30 years, ASI Miami has provided interior and exterior signage solutions throughout South Florida. Our large hospitality, office and residential markets demand high design on their projects to help promote their brand. Our local team works to design a unique and creative signage solution that:

  • Complements your building architecture, interior design and site conditions
  • Fulfills your branding and wayfinding needs
  • Follows ADA guidelines to meet building and fire codes

ASI, Miami is part of the extended family of ASI offices across the country – a network of innovators specializing in architectural signage and wayfinding solutions for America’s top brands. Together we bring superb planning, craftsmanship and execution to every project.

We’d like to do the same for you.


Meet the Team

Carol Grayson

Sales Consultant/Owner

[email protected]

Cell: 305.733.8503


Nikole Donath

Vice President/General Manager

[email protected]

Office: 305.653.1974

Lukas Pandos

 Sales Consultant

[email protected]

Cell: 305.490.9874


Dawn Grayson

Project Manager

[email protected]

Office: 305.653.1974


ASI, Miami is a Family owned business for over 30 years. Carol Grayson is an Interior Designer and opened the South Florida location to accommodate the need to meet ADA requirements while designing a unique and creative solution that fits into the environment seamlessly. Our team will provide Project Management and Installation that will allow you to meet code while adding signage that enhances your project.



  • 321 Ocean
  • 1000 Museum
  • ALEA
  • Aura Delray
  • Aventura Parksquare
  • Bellini
  • Bellini Williams Island
  • Brickellhouse
  • Brickell on the River
  • Centro
  • Central Gardens
  • Chateau Beach
  • Douglas Gardens
  • Gables Ponce
  • Grand Station
  • Grove Isle
  • Intown
  • Kalea Bay
  • Latitude One
  • Leena
  • Merrick Manor
  • Midtown 24
  • Millicento
  • Monte Carlo
  • Mosaic
  • Parkline North and South
  • Regalia
  • Tao
  • The Mark at Cityscape

Office Buildings

  • 1450 Brickell
  • Aventura Bayview
  • Aventura Corporate Center III
  • Aventura Parksquare
  • Brickell City Center
  • 620 Brickell World Plaza
  • Causeway Square
  • Dolphin Professional
  • Centre
  • Downtown Doral
  • Lynn Financial Center
  • Ofizzina


  • Camillus House
  • FEMA
  • FKAA Joe Pinder Administration Building
  • JCC, Miami Beach
  • Antioch Missionary Baptist Church
  • Michael Ann Russell JCC
  • Museo De Arte
  • Nova Southeastern University
  • Palmer Trinity School
  • Scheck Hillel Community School
  • St. Stephen’s Episcopal Day School
  • Temple Beth Am Day School
  • Turkish Consulate
  • USDA
  • Wilkie D. Ferguson Jr. Federal Courthouse


  • Celebrity Cruises
  • Greenberg Traurig, P.A.
  • JM Family Enterprises
  • Polen Capital
  • Royal Caribbean Cruises Ltd.
  • Royal Caribbean Cruises International
  • Searchlight Captal
  • Starboard Cruises Services
  • Western Union


  • DLR Medical Center
  • HCA East Florida
  • Mercy Hospital
  • Miami Children’s Hospital
  • Naples Community Hospital
  • University of Miami Hospital


  • Conrad Ft. Lauderdale Beach
  • citizenM
  • Miami World Center
  • EAU Palm Beach
  • Fisher Island Spa
  • Ft. Lauderdale Beach Hilton
  • Loews Hotel, Miami Beach
  • Luminary Hotel Ft. Myers
  • Margaritaville Hollywood Beach Resort
  • Mayfair House Hotel & Garden
  • Palihouse
  • Shelborne Wyndham
  • Grand South Beach
  • The Good Time Hotel
  • The Setai, South Beach
  • Williams Island Spa
  • W Hotel Ft. Lauderdale
  • Yotel

SignPlan™ Process


ASI begins with a consultation, ensuring a clear understanding of the client’s goals. ASI’s team conducts a comprehensive site assessment to provide tailored recommendations based on the unique characteristics of the environment.

Design & Planning

Sales consultants collaborate with clients on design development. Through iterative refinement and close coordination, ASI presents a comprehensive proposal, ensuring client approval at every stage of the custom signage process.


ASI’s project management process ensures compliance with regulations, including permits & engineering. Once the project goes into production, ASI undergoes a final quality control check before implementation.

Closeout & Reorders

After the installation, ASI conducts a thorough final inspection for client sign-off, signifying project closeout. Post-installation, our streamlined Online Ordering System ensures a cost-effective reorder process.