ASI | Detroit























Office Information
Capabilities
With a team of highly skilled and experienced craftspeople who leverage cutting-edge equipment and technologies, we are equipped to bring your vision to life with precision and quality from design to final delivery.
Production
With lasers, routers, engravers and printing devices, we are a licensed electrical sign contractor, specializing in UL-approved electrical signage. Beyond this, we have a meticulous color-matching system.
Safety
Installation crews undergo OSHA 30 training and hold crane truck certifications, underscoring our dedication to safety in every aspect of our operations. Installers are well-prepared to meet all site HSE and PPE requirements.
Meet the Team
Craig Breeden
President
Craig.Breeden@asisignage.com
248.680.8970 X 104
John Watkins
Vice President & General Manger
John.Watkins@asisignage.com
248.680.8970 X 105
Phillip Miller
Installation Manger
Phillip.Miller@asisignage.com
248.680.8970 X 110
Gary Ellis
Sales Consultant
Gary.Ellis@asisignage.com
248.680.8970 X 111
Olivia Miller
Sales Consultant
Olivia.Miller@asisignage.com
248.680.8970 X 114
Kelly Larson
Sales Consultant
Kelly.Larson@asisignage.com
248.680.8970 X 111
SignPlan™ Process
Assessment
ASI begins with a consultation, ensuring a clear understanding of the client’s goals. ASI’s team conducts a comprehensive site assessment to provide tailored recommendations based on the unique characteristics of the environment.
Design & Planning
Sales consultants collaborate with clients on design development. Through iterative refinement and close coordination, ASI presents a comprehensive proposal, ensuring client approval at every stage of the custom signage process.
Implementation
ASI’s project management process ensures compliance with regulations, including permits & engineering. Once the project goes into production, ASI undergoes a final quality control check before implementation.
Closeout & Reorders
After the installation, ASI conducts a thorough final inspection for client sign-off, signifying project closeout. Post-installation, our streamlined Online Ordering System ensures a cost-effective reorder process.
AIA Courses
Recognition Systems

ADA & Accessibility

Color Theory

Typography

Wayfinding
