ASI | Cincinnati

About Us

Our team of business consultants, project managers, installers, and support staff at ASI Cincinnati have a passion for the Cincinnati area that dates back to our founding in 1982.  In fact, Ken Knarr was one of the original-founding owners. Today, ASI Cincinnati takes pride in our ability to understand our client’s business, brand, and building.  That means creating exceptional interior, exterior, and digital architectural signage.  We make sure each sign considers the design intent, function, and budget of our client.  We know that success is in the details, so we use proprietary project management software that precisely manages every phase of a project; ensuring a smooth, successful outcome every time.

We are members of several organizations, including: BOMA, IFMA, and the Cincinnati USA Regional Chamber.  Our client work has been consistently recognized nationally as Best of ASI winners.

Our ASI Cincinnati family has deep roots in Ohio. We’re also a part of the extended family of ASI offices across the country – a network of innovators specializing in architectural signage and wayfinding solutions for America’s top brands.  Together we bring superb planning, craftsmanship, and execution to every project.  We’d like to do the same for you.

Please check out our Case Studies, Proficiencies, CEU Course Offerings, and videos.  We look forward to working with you on your next project!

Our Mission

As Industry leaders, we focus on our customer’s end users, striving to simplify the complexity of branding and signage through innovative solutions.

Meet the Team

Sharon Berlage



John Mitchell

General Manager


Matt Berlage

Sales Consultant


Ray Siegel

Sales Consultant


Suzi Roth

Senior Project Manager


Bill Kist

Senior Project Manager


Heather Casey-Knox

Senior Project Manager


Dave Zeller

Project / Installation Lead


Carrie Lindgren

Designer & Sales Support


SignPlan™ Process


ASI begins with a consultation, ensuring a clear understanding of the client’s goals. ASI’s team conducts a comprehensive site assessment to provide tailored recommendations based on the unique characteristics of the environment.

Design & Planning

Sales consultants collaborate with clients on design development. Through iterative refinement and close coordination, ASI presents a comprehensive proposal, ensuring client approval at every stage of the custom signage process.


ASI’s project management process ensures compliance with regulations, including permits & engineering. Once the project goes into production, ASI undergoes a final quality control check before implementation.

Closeout & Reorders

After the installation, ASI conducts a thorough final inspection for client sign-off, signifying project closeout. Post-installation, our streamlined Online Ordering System ensures a cost-effective reorder process.